When we started YourContent.Today, there were two needs in mind that we wanted to help to fill: Busy entrepreneurs who needed quality content to help keep their blog going; and/or Coaches with a passion to help people but who needed a little inspiration to move those mountains. Fortunately, we have the expertise to fill both [...]
Buyer Personas
What Is a Buyer Persona and Why Should I Care?
Why is it important to know what buyer personas are and how they can help you? First of all (probably more as a reminder to me, Deborah) stay tuned for an article that I have coming out in the next couple of months about trust in client relationships. A couple of months? That is because [...]